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PRMR Inc. Blogs

Event Promotion Tips – Spread The Word!

One of the most important considerations when planning an event is how you will promote it. Obviously, you want people to come. However, without the appropriate promotion to spread the word about your event, you essentially have no event at all! Some of our previous blogs have briefly touched on the aspect of event promotion, but here we take a more in-depth look.

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Risk Management Events

There was a time when officers of the Royal Barbados Police Force actually dreaded seeing me. Yes, the tables had turned. Instead of the police being a signal of trouble, I was their signal that work was on the horizon for yet another Nation Newspaper event – which were at the time some of Barbados’ largest events. These events created lots of fun for participants, but for motorists and local residents of the areas that the Nation Fun Walk and Fun Ride bypassed, for example, they created a temporary invasion or some might even say ‘annoyance’. Therefore, there was a need to work closely with the police to mitigate the disruption that this type of event could otherwise cause.

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What Goes Into Planning A Corporate Event?

You’ve decided to host an event for your next business venture. Sounds like a great idea, right? Planning an entire event can sound daunting, but it doesn’t need to be. We’ve created this list of what goes into planning a corporate event to help get you started.

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The Company Event ... A Great Promotional Tactic That Many Dread

In planning public relations, marketing and advertising strategies, the tactic of using an event always comes up. The company event however is a great promotional tactic that many dread.   Because of the labour intensity of an event when compared to other communications tactics they are usually avoided or an internal squabble may erupt on who is responsible for the event. 
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How To Promote Corporate Social Responsibility Initiatives

It is a myth that a company should not promote its sustainability initiatives.

If you equate Corporate Social Responsibility (CSR) to altruistic giving, then perhaps promoting your actions would seem self-centered. However, if your Corporate Social Responsibility initiatives are strategic as well as enshrined in and support the organization’s objectives, then you would immediately understand the benefits of telling your company’s CSR story.

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