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An inside joke of the IABC Barbados board is that our Co-VP Professional Development, Jackie Marshall-Clarke is good at finding “good” men. And last night’s presenter at our professional development event “Communicating Change - When Things Fall Apart and Communications Is the Glue That Keeps It Together," lived up to the billing.
I could not help but jump all over this “I love JetBlue -- Customer Service Done Right” story in Forbes, especially after Mariama brought up the topic of customer service in her blog last week. Being a bit of a flight snob myself, Jet Blue never appealed to me because there is no business class service. The current economic climate however forced me to revaluate how I spend my money and since the back and front of the plane arrives at the same time, I made the decision that flying first/business class was one of those non-essential luxuries that could be cut.
In 2010, when I packed my bags and headed off to Vancouver to pursue my ABC accreditation I decided to give Jet Blue a try - The wonderful equalizer plane that has everyone on the same level.
"Communicate unto the other person that which you would want him to communicate unto you if your positions were reversed."
— Aaron Goldman
Last week’s total shut down of Internet services in Barbados through telecommunications provider LIME really made me think about how much communication is taken for granted!
This is a wonderful age to be living in - electricity, telephony, air travel, Satelites in outer space, A Black American President and now a blind woman, President of the Barbados Senate. Good going Kerry-Ann Ifill. This is brilliant on 2 counts: first female President and a differently abled person to boot.
I love kids. Especially boys. And another boy stole my heart yesterday at the Barbados Port Inc.’s 50th Anniversary Schools’ Essay Competition Awards Ceremony. He was so small that the Hilton Hotel staff had to put in a riser for him to stand on to read his winning essay in the 9-11 age group.
There was a time when a press release was a press release, and advertising was advertising. The difference was clear.
One of my favourite pastimes is reading. I try to read a book a month. Not always possible but I think that this exercise is important not only as a source of entertainment, but also as a source of education and inspiration.
In April this year PRMR Inc. launched its new website to the world. In monitoring the web traffic we recognized that we were experiencing a decline in the number of visitors to the site. Also, when searching for public relations firms in Barbados our website was buried under page 4 or 5 in the Google search rankings.
Having spent the better part of my Saturday developing my professional skills learning the intricacies of websites and networking; in one more week (if I pass the test) I will be a CIW (Certified Internet Web Professional) Site Development Associate. This means I will be competent in building basic websites.
My belief is that as a business professional it is important to become familiar with online/social media tools as much as possible. Online media is the wave of the future and it has changed the way we will communicate forever.
One of my favourite areas in public relations is working with the media. Having worked alongside journalists for 10 years at the Nation newspaper as its communications specialist- “I get them.”
I loved to pass through the newsroom when there was a good story brewing. The discussions, the possible treatments as well as the circulation department’s excitement in the whole matter as it spelt paper sales - the news dynamic is a very enthralling and captivating one.
