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PRMR Inc. Blogs

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6 Public Relations Tactics To Use At Christmas To Help Build Goodwill

We at PRMR Inc. would like to thank our clients and well wishers for your support throughout the year 2016. Now it's the season of giving and good cheer we thought that we would share this public relations tactics infographic with you to help you make your corporate gift giving decisions.

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Its Time to Break the Social Media Stigma

Public Relations practitioners and communicators in general took social media for granted for a long time but now these social communities are the best and biggest things since slice bread. Everyday I open my email there is another invitation to attend a conference, seminar, webinar etc. on some social media tool like this one today for example from Amy Jefferies, 
Communications Director
 PR News.

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IABC Barbados Has A New Board

Last night I retained the presidency of IABC Barbados. Having been a founding member of the chapter I am witnessing first hand its struggles and its mini victories. We started with just about five members, grew to 15 last year and now at the start of my 2nd year as president, we have 23 members.

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Social Media Penetrating Popular Culture

I was listening to Mix 96.9 yesterday and what I heard was the preachers of social media and their impact on advertising prophesy come true.The country generally being a little behind on the Internet I was pleasantly surprised to hear a popular night spot, Jumbies, on the even more popular St. Lawrence Gap advertising a Face Book Friday evening bash.The ad was calling on the SUV group and all ‘face bookers’ to bring their Face Book home page with them for a special entry fee.They advertised Vampire shots and Slayer Martinis.My heart sang a song.I have been singing this song to my clients and everyone who would listen for a while now.There is a new information revolution going on around the world.

Traditional modes of information dissemination are under threat. And this may seem a little blasé because we have been hearing this for some years, however there is clear and present danger on the horizon.Around the world a number of traditional media conglomerates have embraced the new dissemination modes but in the Caribbean, I would love to say we are playing catch up but really we have not fully woken up yet so no serious catch up has started.Everyone has the token website but the use of the social media techniques and other web based services does not even appear to be on the horizon. With our open door policy to the rest of the world our media houses are clearly making themselves vulnerable.The recent bid for Microsoft and Yahoo to join forces against Google is a sign of the impeding storm of mergers and acquisition for the all important advertising dollar. It will be interesting to see the survivors and their corporate strategies.

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