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PRMR Inc. Blogs

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Perspectives (4)

Of Monopolies and Consumer Woes

The economic crisis has herald a worrying paradigm for the consumer and that is the reemergence of monopolies. With small businesses crumbling under the economic pressure, large conglomerates are taking the opportunity to buy up limping companies to build capacity.

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Dr. Marketing: The Case of Dr Alfred Sparman

Dr Alfred Sparman has changed the face of Health Promotions in Barbados forever. Pushing the envelop, the entrepreneurial cardiologist whose entry to Barbados in 2001 was met with some resistance, has on top of this, made many turn to the fraternity’s professional code of conduct with regard to advertising.

Granted there is need for some research on the code and its rationale. My first thoughts however, as a student of communications, is that it is antiquated and has no place in our new capitalist society. What is so innately horrible about advertising that local professional codes of practice for doctors, lawyers and architects prevent them from doing so? This archaic rule maintains the status quo and gives the Establishment the edge, enforcing a level of conformity and conservatism that is speedily disappearing from the Bajan everyday reality.

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Religion Truly Social!

My blog post this week is more up Mariama’s street, she being a Christian, but when I stumbled on RD Magazine’s Blog Post on “Five Social Media Trends That are reshaping Religion,” I could not help but think about the meeting we had just last week with the PR Manager of the Barbados Port Inc., Freida Nicholls and her telling us that church is not the same without her ipad since she uses her Bible app in church, which she prefers to the physical bible.

Wherever you go now in churches, Reverends and Pastors are using tablets to deliver their messages. The Reverend at the Christ Church Parish Church, Canon Noel Burke has taken this even further by being a regular on twitter - very revolutionary for an Anglican priest. His status reads: “I love God, my family, technology and Coffee”.

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Public Relations Jobs Among The Most Stressful

Now I understand totally why I am spending so much money on hair colour every week trying to keep up with my rapidly greying head of hair. According to PR Newser, it’s my job to blame! PRNewser has quoted CareerCast list of best, worst, most stressful, and least stressful jobs for 2012. At number seven on the most stressful list is the PR executive. My dream job, My passion!

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Goodbye to Adrian Randall!

Goodbye to Adrian Randall a steward in the fight against Heart Disease in Barbados. It’s paradoxical that what would eventually take his life was complications from this disease since he had made the fight against heart disease and strokes his passion since he and his late wife retired to Barbados.

Having met Randall while working on the Nation’s Healthy Lifestyle Program years ago, I found him to be a very thorough and professional individual. Adrian even had a stint on the board of the Barbados Diabetes Foundation. A true non-communicable disease champion, he will be missed by the fraternity.

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Of Planes and Service

I could not help but jump all over this “I love JetBlue -- Customer Service Done Right” story in Forbes, especially after Mariama brought up the topic of customer service in her blog last week. Being a bit of a flight snob myself, Jet Blue never appealed to me because there is no business class service. The current economic climate however forced me to revaluate how I spend my money and since the back and front of the plane arrives at the same time, I made the decision that flying first/business class was one of those non-essential luxuries that could be cut.

In 2010, when I packed my bags and headed off to Vancouver to pursue my ABC accreditation I decided to give Jet Blue a try - The wonderful equalizer plane that has everyone on the same level.

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Good Going Senator Kerry-Ann IFill

This is a wonderful age to be living in - electricity, telephony, air travel, Satelites in outer space, A Black American President and now a blind woman, President of the Barbados Senate. Good going Kerry-Ann Ifill. This is brilliant on 2 counts: first female President and a differently abled person to boot.

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