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We’ve said it before, and we’ll say it again - internal communications is fundamental to building and maintaining a strong organisation. It is especially critical for larger companies to ensure core messages and business goals are received by a vast number of employees. Smaller and medium-sized businesses also require sufficient internal communications to keep staff informed of daily operations and build team morale.
So, your team has worked weeks, months, or even years, to develop a great new product or service. To ensure its profitability the next step is breathing in the oxygen and magic of marketing and PR to grab the attention of your customers.
How do you get the best media attention for all of your hard work? To help get you started, we’ve listed three ways to earn maximum press coverage for your new product or service below.
With the cost of advertising skyrocketing, internal communicators are always looking for ways to get the most out of their meagre marketing/comms budgets.
Here are three cost effective ways to promote an event to ensure that your next one is a resounding success without breaking the bank.
When people think of public relations it is very unlikely that inbound marketing comes to mind. However, inbound marketing is a new strategy that can strengthen the PR function in helping to drive business growth.
PRMR Inc. has published its first eBook. Written by the company’s public relations guru, Pamala Proverbs, it is the first in a series of eBooks to be published by PRMR Inc.
According to Proverbs, “It is meant to be thought provoking, to push public relations to the forefront of business thinking as a bonafide strategy to propel business growth.
Community relations refers to the various methods companies use to establish and maintain a mutually beneficial relationship with the communities in which they operate. Building local community relationships can be the most important communication activity undertaken by an organisation, yet it is often overlooked.
In this four part series of blog posts we take a look at four of the best platforms for making your video content social. In our second post on this topic I took a look at Twitter as an option for showcasing compelling messages via videos to customers and clients. For this week’s article I explore using video on YouTube to drive website visits.
In the third of our regular Podcasts on all things Communications related, Josiah Inbound marketer at PRMR Inc. discusses User Generated Content and its potential use for companies seeking fresh content for their online marketing.
In this four-part blog series we take a look at four of the best platforms for making your video content social. In our first post on this topic I explored Facebook as an option for showcasing compelling videos to customers and clients. For this week’s article I will take a look at Twitter and how utilising video on this social media channel can be beneficial in driving traffic to your website.
In this 4 part series of blog posts we take a look at four of the best platforms for making your video content social and how to boost your marketing performance online. In our first post on this topic I take a look at Facebook as an option for where your brand can showcase its compelling videos to customers and clients. Facebook has over 8 billion daily views on the platform making it the second most popular platform around currently for video after YouTube.
