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PRMR Inc. Communications Blog

How To Boost Your Marketing Performance Online: Using Video On YouTube To Drive Website Visits

Posted by PRMR Inc. Staff Writer on Apr 20, 2016 11:54:35 AM

In this four part series of blog posts we take a look at four of the best platforms for making your video content social. In our second post on this topic I took a look at Twitter as an option for showcasing compelling messages via videos to customers and clients. For this week’s article I explore using video on YouTube to drive website visits. 

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Topics: social media, blogging, marketing, Business Barbados

How To Boost Your Marketing Performance Online: Using Video On Twitter To Drive Website Visits

Posted by PRMR Inc. Staff Writer on Mar 23, 2016 5:03:34 PM

In this four-part blog series we take a look at four of the best platforms for making your video content social. In our first post on this topic I explored Facebook as an option for showcasing compelling videos to customers and clients. For this week’s article I will take a look at Twitter and how utilising video on this social media channel can be beneficial in driving traffic to your website.

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Topics: social media, blogging, marketing, Business Barbados

5 Great Blogging Platforms For Your Business

Posted by PRMR Inc. Staff Writer on Jan 21, 2016 12:30:00 PM

There are a plethora of great blogging platforms for your business available in 2016 and determining which option may be best for you can be time consuming. Really, best in this case means what blogging platform best fits your goals and technical skillsets. I will go through five options which I think should cover whatever type of website you want.

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Topics: blogging, great blogging platforms for your business, Business Barbados

4 Questions To Ask Before Starting A Blog

Posted by PRMR Inc. Staff Writer on Jan 8, 2016 2:46:20 PM

Anyone with an even passing interest in the online world has no doubt heard about blogging by now. A blog is a phenomenal tool for any business but we thought we would share a few questions that you and your marketing team should ask and answer before starting a blog. Using the questions we share in our post below should help your business to come up with a plan for starting your blog that helps you meet your organisation’s online marketing goals.

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Topics: blogging, starting a blog, Business Barbados

PRMR Inc. Communications Podcast: Using Online Tools To Increase Brand Awareness

Posted by PRMR Inc. Staff Writer on Dec 10, 2015 12:01:22 PM

In the first of our regular Podcasts on all things Communications related, Pamala, founder of Barbadian communications company PRMR Inc. is joined by Inbound Marketer Josiah to discuss the topic of using online tools to increase brand awareness for your business.

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Topics: social media, blogging, brand awareness, Business Barbados

Is Your Company's Website Search Engine Optimised (SEO)?

Posted by Pamala Proverbs on Nov 27, 2015 12:23:34 PM

So you have invested in a beautifully designed website and feeling really good that you have a professional looking online presence.  But, do you know that there are about a billion websites on the World Wide Web, so is your company's website search engine optimised.  Customers find your physical location because they know the company, are referred, or they research the address online or in the directory (which is now also online).  Online customers, however, are most times searching without knowledge of a name or address.  They just know what product or service they want locally or internationally. 

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Topics: search engine optimization, caribbean, blogging, SEO, Business Barbados

4 Reasons Why Your Business Should Be Blogging Today

Posted by PRMR Inc. Staff Writer on Nov 25, 2015 5:18:46 PM

Blogging is a tool that has been widely underutilised by many businesses, especially in the Caribbean region. Keeping your brand top of mind with customers is vital in the modern crowded marketplace, and with eCommerce being a major driver in boosting extra-regional revenue, Caribbean businesses need to utilise this excellent and virtually free tool. Regular blogging which provides solutions and educates your target persona both enhances your company's thought leadership in the field as well as its SEO. When a current/potential customer searches for a way to address a specific issue in your sector, your business blog should ideally be the one that is found at the top of their search engine result.  

Here are 4 reasons why your business should be blogging.

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Topics: bloggers, blogging, Business Barbados

Blogging Is For Everyone

Posted by admin admin on Jul 27, 2011 5:49:01 PM

"Blog" is a shortened version of the word "weblog". Information is stored online either for private viewing or open to the general public. A blog can often report diary-type commentaries and provide relevant links to articles on other websites. The articles follow the order in which they were updated to the blog site. Blogs address all the different phenomena that we face as a people. Blogging isn’t limited to a particular age group or profession. People blog about fashion, cars, politics, social issues and more…

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Topics: public relations, bloggers, writers, caribbean, PRMR Inc, writer, blogging, blog, barbados, Communications, Perspectives, editor, Media Centre