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PRMR Inc. Communications Blog

4 Reasons Your Company Should Create A Communications Plan

Posted by Pamala Proverbs on Jul 11, 2018 2:24:15 PM

A communications plan is a written strategy of communications actions designed to achieve certain organisational goals or business objectives. Communications planning can be short-term or long-term and can be used for a variety of projects and campaigns, both internally and externally.

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Topics: Communications Plan, public relations barbados

8 Ways to Promote your Charity/Cause on a Zero Budget

Posted by Pamala Proverbs on Mar 9, 2018 7:54:18 AM

As a public relations agency we are regularly contacted by charitable organizations that need help to raise funds or to promote their cause but are cash strapped having very limited funds to hire a communications professional. Most times the organizations have volunteers assigned to the role of public relations officer that lack the necessary skill set to do the job. If you find yourself in this position, here are eight strategies you can adopt, using both traditional and social media tactics, to help gain exposure for your cause.

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Topics: charity, promotion, public relations goodwill tactics, PRMR Inc, Business Barbados

Five Important Public Relations Leadership Lessons

Posted by Pamala Proverbs on Mar 2, 2018 8:23:37 AM

I had the privilege of participating in a crisis masterclass in February. The one-week “Rapid Response Communication in a New Age” course targeted undergraduates in public relations at the University of Florida, but department chair, Dr. Marcia DiStaso, invited graduate students to attend. I am not going to tell you about the class itself (it was awesome). Instead I will tell you about the five things I learned from Linda Rutherford, Southwest’s chief of communications who flew all the way from Dallas to conduct the one-day crisis simulation, that are important to be successful as a public relations practitioner.

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Topics: public relations lessons, University of Florida, Southwest, PRMR Inc

Musing on political support for sports

Posted by Pamala Proverbs on Feb 19, 2018 9:44:14 AM

 Inside the Games, the major source for sports news around the world top story for its Thursday Febr. 1 newsletter read, "Putin apologises to Russian athletes for failing to protect them during doping scandal".  Could I possibly be reading correctly?  Is one of the most powerful men in the world apologizing to athletes for seemingly doing wrong?  Yes, he was!  But why would he do such a thing?  The fact is "sport and politics are inextricably intertwined and often work to demonstrate social, economic, or political supremacy over another nation."

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Topics: Sports, Barbados Olympic Association

So, the South Coast of the Island is Having A Sewage Problem. What public relations measures should companies be taking?

Posted by Pamala Proverbs on Jan 31, 2018 3:53:06 PM

For more than a year now the South Coast of the island has had a major issue relating to the sewage system, which is posing problems for businesses in that area as a result of foul odours, and rumours relating to food and water safety. This issue has escalated to crisis proportion. Despite this, I am yet to evidence a strategic communications plan from businesses in the area describing the environmental state of their business and what they are doing to protect the interest of stakeholders.

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Topics: Communications Plan, Public Relations Tactics, stakeholder relations, Crisis Communication

Why Corporate Social Responsibility (CSR) spending is mandatory?

Posted by Pamala Proverbs on Jan 5, 2018 10:31:38 AM

The year 2018 has brought with it all the uncertainties and expectations of a New Year wrapped in a bow of fireworks.  For Barbados and Barbadians, the beginning of this year spells even more uncertainty as there is a pending general elections , the outcome of which will determine how the country is managed for the next five years or so. 

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Topics: Corporate Social Responsibility

6 Ways To Show Your Love For Barbados This Independence

Posted by Pamala Proverbs on Nov 16, 2017 8:38:39 AM

Independence and Christmas are in the air. The colours blue, yellow and black will be a prominent sight as you move around the island. This is one of the busiest times for public relations practitioners and event planners. Normally everywhere is booked up by now and everything that is blue, yellow and black is sold out as planning for this season can start as early as a year in advance. Not to worry, there are still some things you can do if you are off to a slow start, some quite inexpensive or free and some that will demand a budget. Here are six ways to show your love for Barbados this 51st Independence.

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Topics: Independence, Barbados Public Relations

It’s Time to be Thankful and Helpful

Posted by PRMR Inc. Staff Writer on Oct 9, 2017 10:51:09 AM

 Reflecting on the devastation that struck the Caribbean, Mexico and Florida over the past months, especially the catastrophic hurricanes that damaged our neighbouring islands, it is safe to say that Barbados has a lot for which to be thankful.

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Topics: Corporate Social Responsibility, disaster relief, public relations, public relations Caribbean

Six Signs that you Have Internal Communications Problems

Posted by Pamala Proverbs on Aug 14, 2017 9:00:26 AM

Good Internal communications can help to build employee engagement, proper training, grow teamwork and achieve company goals. 

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Topics: Communications, Internal Communications

Corporate social responsibility and public relations in action

Posted by Pamala Proverbs on Jul 5, 2017 1:46:31 PM

While the clear majority of businesses have put the public of Barbados on notice of pending price increases following the announcement of Budget 2017, Courts Barbados, or Unicomer as it is officially known, has taken the high road and has announced to its customers that it will continue to offer them the best market prices. This means that there will be no immediate price increases at Courts.

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