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PRMR Inc. Communications Blog

The New Writer

Posted by Pamala Proverbs on Apr 19, 2017 8:42:47 AM

I was doing my daily dose of reading this morning of news, current affairs and general topics of interest when suddenly a realization hit me – how short all the stories that I was reading were and the fact that most of them were laid out in point form. Of course, me being a thinker, I immediately started musing of what had accounted for this and the word that kept on recurring was the Internet.  

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Topics: bloggers, writers, PRMR Inc, SEO

Three ways to promote healthy lifestyles

Posted by PRMR Inc. Staff Writer on Mar 2, 2017 11:06:05 AM

Our subscribers may have noticed that the last couple of PRMR Inc. blogs focused on the general art of communicating to change public behavior. Here, we hone in on the specific example of healthy promotion offering you three ways to promote healthy lifestyles to influence public behavior change:

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Topics: health caribbean, pr, prmr, behaviour change

How to galvanize support for a cause

Posted by Pamala Proverbs on Feb 21, 2017 9:28:58 AM

Advocacy is commonplace. There is a gazillion causes, all of which are important - from the rainforest, water conservation, saving the planet, hunger, AIDS, cancer, stray dogs, to saving the turtles and whales. As many causes as there are out there, there are as many opinions about them.  

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Topics: Public education, behaviour change, PRMR Inc

Communicating to Change Behaviour - Public Education and PR

Posted by PRMR Inc. Staff Writer on Feb 8, 2017 3:29:09 PM

As public relations practitioners, our daily roles centre on managing favourable public perceptions of our clients. We use a variety of tactics and mediums to do so, however, when it comes to public education campaigns, the very perceptions we spend so much time trying to shape must be converted into tangible changes in behaviour in order to be successful.

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Topics: pr, prmrinc, Education, Communications, behaviour change

10 Tips For Running A Successful Home Office

Posted by Pamala Proverbs on Jan 16, 2017 2:13:32 PM

2017 saw PRMR Inc. relocate into a fabulous upscale building called the Atrium in Haggatt Hall, also home to G&A Communications Inc. and FedNav.

This move was nearly ten years in the making because, for the most part, my employees and I were comfortably located at my home in St. James. However, I decided as the business grew and moved closer to its 10th Anniversary, it was time for it to reinvent itself and become better known on the island for our fantastic public relations work.  

Having successfully run a business from home all those years, I have decided to share some tips to help entrepreneurs who may decide to follow this path before taking the leap of faith to buy or rent office space.  

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Topics: pr, prmrinc, home office

How to start 2017 with a bang!

Posted by PRMR Inc. Staff Writer on Dec 30, 2016 9:57:48 AM

 As 2016 draws to a close, now is the time to be lining up some fresh business tactics to roll out as we usher in another year. Our ‘New Year’ business boosting strategies below will ensure your 2017 corporate activities start with a ‘bang’ and set up your year to be a productive and successful one. Here’s how to start 2017 with a bang!:

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Topics: pr, prmrinc, Branding

7 ways to boost your PR this Christmas

Posted by PRMR Inc. Staff Writer on Dec 12, 2016 8:21:23 AM

Although December is well underway, it’s not too late to capitalise on the wealth of PR opportunities that the festive season brings. Ensure you’re making the most of the holiday spirit by incorporating some Christmas cheer into your PR tactics to increase your business’ exposure and profits. Here’s how:

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Topics: pr, Christmas, prmrinc, boosting pr

6 Public Relations Tactics To Use At Christmas To Help Build Goodwill

Posted by Pamala Proverbs on Dec 9, 2016 3:29:21 PM

We at PRMR Inc. would like to thank our clients and well wishers for your support throughout the year 2016. Now it's the season of giving and good cheer we thought that we would share this public relations tactics infographic with you to help you make your corporate gift giving decisions.

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Topics: design, Advertising, social media, logo, Branding, designing logos, logo mistakes, blog, Perspectives, designing a logo, brand, mistakes in logo designs, Christmas, Public Relations Tactics, Business Barbados, holidays

How To Make Google AdWords Work For Your Business

Posted by Pamala Proverbs on Oct 5, 2016 1:39:31 PM

As a company we prefer to focus on generating traffic and leads through inbound marketing because it builds long term value at a lower cost than advertising.  However, there is no doubt that there is a place for using online Ads for building traffic and leads for your business. According to Moz over 80% of search results now contains AdWords Ad placements. This shows that many companies and thus many of your competitors are using Google Adwords for their online campaigns.

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Topics: Growing Your Business, Business Barbados, pamala proverbs, marketing, Google

The Downside Of Social Media

Posted by Pamala Proverbs on Sep 23, 2016 9:32:15 AM

 

The downside of social media was recently featured in the Nation newspaper.  The central issue was the freedom of persons to misuse social media for malicious ends. What prompted the news stories was a comment that proved to be untrue that was left on the newspaper’s Facebook page.  This comment held the reputation of two companies up to public scrutiny —  the newspaper and the company that was misrepresented.

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Topics: Public Relations Tactics, public relations, Growing Your Business, Business Barbados, pamala proverbs