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PRMR Inc. Communications Blog

How Public Relations Contributes To ROI

Posted by Pamala Proverbs on May 31, 2016 1:12:50 PM

 

People invest in companies with the ultimate goal of making a return on investment (ROI). Traditionally, responsibility for the company’s ROI was the expressed mandate of sales and
marketing. Today however, all the company’s business units are being called to account for
the company’s profitability, whether in the form of budgetary control, research and
development, public relations or some other strategy.

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Topics: Public Relations Tactics, public relations, Growing Your Business, Business Barbados

PRMR Inc. New Public Relations eBook By Pamala Proverbs

Posted by PRMR Inc. Staff Writer on May 25, 2016 6:49:52 PM

PRMR Inc. has published its first eBook.  Written by the company’s public relations guru, Pamala Proverbs, it is the first in a series of eBooks to be published by PRMR Inc.

According to Proverbs, “It is meant to be thought provoking, to push public relations to the forefront of business thinking as a bonafide strategy to propel business growth.

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Topics: Public Relations Tactics, public relations, Growing Your Business, Business Barbados

How Important Is Community Relations To A Company?

Posted by PRMR Inc. Staff Writer on May 3, 2016 2:20:08 PM

Community relations refers to the various methods companies use to establish and maintain a mutually beneficial relationship with the communities in which they operate. Building local community relationships can be the most important communication activity undertaken by an organisation, yet it is often overlooked.  

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Topics: Public Relations Tactics, public relations, Growing Your Business, Business Barbados