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Writing A Good Press Release

Posted by Pamala Proverbs on Jan 23, 2008 1:15:00 PM

A good place to start is the newspaper. Look at the newspaper's style and match it as much as you can. Editors like copies which they do not have to rewrite completely to use. Remember that the newsroom is one of the most busy places to work. As a journalist you are under pressure to produce quality articles for around the clock production.

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Topics: ook, style, writing, good, place, and, look, newspaper, Student Resources, the, start

Public Relations Vs Marketing VS Event Planning

Posted by Pamala Proverbs on Jan 23, 2008 1:13:00 PM

The old debate continues, what is marketing and what is PR? Is PR not just a part of Mc Carthy's Marketing Mix? Check out Cutlip, Center and Broom for a full debate on this, however I would tell you that if you take pigs to market you would get some money for them, however if you don't take the pigs but get every one in the market to talk about how great your pigs are you create goodwill for the pigs and by extension a loyal demand.

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Topics: what, public, would, tell, relations, that, and, however, Student Resources, marketing, you

Getting Started In PR

Posted by Pamala Proverbs on Jan 23, 2008 1:12:00 PM

Opportunities for Studies

In Barbados BIMAP offers an introductory course in PR that is taught by Sara Odle the PR Manager at Cable and Wireless. This is usually a three month course, running from April to June of each year and Sara being a seasoned practitioner is equipped with the knowledge to give students both an academic and practical business view on the topic. This is a good orientation for persons interested in a general knowledge of the area.

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Topics: started, course, each, year, troductory, and, sara, Student Resources, being, getting, june

Introduction

Posted by Pamala Proverbs on Jan 23, 2008 1:06:00 PM

So you are interested in becoming a PR professional? My guess is that you were no good at Maths, could not bother with all the legal jargon, could not draw a straight line to save your life so you thought that your best bet was journalism. In doing your journalism studies you stumbled on PR and woolla you are here on my site.

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Topics: give, talk, caribbean, introduction, and, state, Student Resources, the, some, about, industry

Something Powerful

Tell The Reader More

The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.

Remember:

  • Bullets are great
  • For spelling out benefits and
  • Turning visitors into leads.

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