PRMR Inc. was tasked to redevelop the Export Barbados website. It was important to make this new site distinctive from the previous website to establish the corporation’s new direction.
We are not just designing websites; we are creating solutions that affect our clients, their bottom line and their companies’ growth. With this in mind, we pride ourselves in taking a strategic approach to website redesign by focusing not just on creating a stunning website, but one that takes into consideration how users will interact with the website.
From the development side, a lot of planning had to go into the technical features.
We were tasked with creating a new website for Export Barbados. The site had to engage and encourage users, with clear calls to action and simple user journeys, for them to take the next step in offering their help to others.
One of the design challenges for the platform was to create something that stood out from the previous website, but also stayed within their brand guidelines. One of the first things we did, was use their new branding color scheme to give it a fresh, distinctive feel. We then created a video intro which kept the site from being static.
PRMR Inc. deployed a completely new responsive website for Export Barbados.