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As public relations professionals, you come to dread the cliché “grip and grin” photo opportunity which clients love. And why shouldn’t they?

“You can’t punish me today because it’s International Day of Happiness,” says Karla, after I told her I was going to take off my belt because of the outstanding assignment she was working on. I thought that this was a ruse to get out of the bind she was in but nooooo, it really is international happy day.

It’s no secret. The continuing unfavourable economic environment and increasing scarcity of financial resources have combined to make the attainment of corporate goals even harder.

At PRMR Communications Consultants Inc. we have often had to deal with clients facing a crisis. In most cases, at both the individual and the company level, no one is quite certain how to discuss a controversial topic. Crisis communication is seen as scary and intimidating.

I have been pondering on what I wanted my first blog of the year to be about. Should it be about public relations, my other personal interests or should it be about the resolutions that I have made for 2013. It is January 15 and I have finally gotten over my writer’s block thanks to Linked In and Richard Branson. Having just read Branson’s blog on making lists I had an “aha” moment.

Purpose is what gives us the strength to carry on, if not through dire conditions, then through difficult changes, transitions, and situations.

It’s World Diabetes Month! With 3 in 10 Barbadians being diabetic the day (Nov. 14) should probably be declared a public holiday on the island. We at PRMR Inc. try to do our part through the Diabetes Today Magazine.

Right now I am stuck between a rock and a hard place. Do I go after my dreams or do I further my studies based on my promising future in office administration. It may be strange to hear but I do like working as an office professional. Then again I am starting to really become interested in event planning, should I go after that too. I love to cook and think the world or at least Barbados should know about it. Its been a while now since I did any real cooking I was a little depressed for over a year about the direction of my life and stopped baking and cooking. A little rusty now I guess.

Have you ever felt like no matter what you try to do your life was a routine? Work, home, sleep, work, home, sleep and the cycle just continues to be the same. Sometimes I just think it’s my laziness that stops me from getting up and going out there and making life more than routine but enjoyable. Most times I stay at home going crazy with boredom just because I cannot be bothered to move.

In 2006 I was the proud recipient of a driver’s permit. However, at 2012 I am not the proud recipient of a license. How pathetic, some may say, but I guess in my mind it was something I could always get and I kept on putting it off.