Diabetes Global Village Relevant
It’s World Diabetes Month! With 3 in 10 Barbadians being diabetic the day (Nov. 14) should probably be declared a public holiday on the island. We at PRMR Inc. try to do our part through the Diabetes Today Magazine.
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Pamala Proverbs
Pamala P. Proverbs, Ph.D., MBA, APR, ABC is the managing director of PRMR Inc. She is a recent instructor and graduate of the College of Journalism and Communications, University of Florida. A career public relations practitioner of over twenty years, she approaches her scholarship pragmatically. Her research interests include corporate social responsibility, crisis communications and issues management particularly related to gender and development. In her role at PRMR Inc. she has written several strategic communications and crisis management plans for companies in a number of sectors including the private, public, multi-lateral and non-governmental sectors.
Wendy’s New Pigtails
How much money, advocacy, brokering and creativity went into making Wendy’s pigtails news? That was the question that popped into my mind when my daily Genieo pop-ups flagged the tittle “Wendy’s Pigtails Are Getting A New Tweak”. Of course that is an excellent headline for sparking anyone’s curiosity so I clicked on the link and read the news which lead to a video feed, and guess what? The video clip was of ABC reporting on Wendy’s pigtails. ABC! Can you imagine that? Excellent work Wendy’s PR team!
Leading the IABC Accreditation Completion Program in Barbados
“No man is an island!” This is one of my favorite sayings and with this as my mantra my goal after successfully completing my IABC accreditation was to get other professionals through this daunting but highly satisfying process. When five or more persons get together to do accreditation from a single chapter it is called an Accreditation Completion Program (ACP). The benefits are that you get a discount on your registration, you have a senior leader to help you through the process and of course a community, so to speak, of other individuals doing the program that you can use as sounding boards.
Perception Is Reality?
I am a firm promoter of the saying “Perception is Reality” after all, it is the business that I am in and I have even used this phrase in the PRMR Inc. slogan.
Tweeting and Responsible Sporting
A serious sports enthusiast, I was an Olympic Games junkie. I sat for hours in front of the television and watched sport after sport, living vicariously through the athletes. Appreciating fully the sacrifice, dedication and discipline that each athlete at the games had to endure to reach, let alone medal in the games.
Diabetes Today Magazine Summer 2012 Hot Off the Press
Wow! We have finally done it! The first Summer Edition of the Diabetes Today Magazine has been published, and we at PRMR Inc. are tickled pink. Since the first Edition in 2007, we have been toying with the idea of having a bi-annual publication but despite our best efforts, be it financial or production, we have been unable until now to do it.
BIA Launches FCAA Biennale Conference
Of Joe Paterno, Living Legends and Doing the Right Thing
I am not at all for living legends. Yes I believe in letting persons know how we feel about them when they are alive but the legend status should be reserved for the dead and the statutes and monuments erected long after you are gone so that your track record could be documented and debated and you are not around to make any faux pas after the statues are up.
IABC Barbados Appoints New Board
Congratulations and best of luck to my good friend Dr. Sharon Marshall who took over the reigns of IABC Barbados as its 3rd president this month.
I Protest. We are Creative!
While catching up on my reading, I came across the story “Creativity Crisis” in the Public Relations Society of America’s Strategist Journal, Spring 2012. It spoke of public relations professionals getting high marks from their executives and business leaders for their “relationship building, political acumen, compelling writing and good strategy”. For creativity however, they looked elsewhere.